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What are Private Markets?

Private markets are like secret clubs for investing. They involve buying and selling assets, but it’s not like the regular stock market everyone talks about. In simple terms, anything not traded on the big public stock exchanges is part of the private markets. These markets work differently from the public ones because big institutions make the moves here, buying lots of shares or bonds and holding onto them for a long time. Private markets are where you can deal with things like private company stocks, bonds backed by venture capital (a fancy term for money used to support new businesses), and other cool investments like real estate or commodities.

Now that we know private markets are the not-so-public investments, what about the public ones?


Public markets serve as the grand stage where the entire audience can monitor their performance. These are the investments traded openly on big exchanges, like stocks, bonds, ETFs (Exchange-Traded Funds), crypto and tokenized RWAs. Public investments follow more rules and are generally more transparent compared to the secret club of private markets. They’re easier to buy and sell quickly, and there’s less red tape involved.

What’s cool about investing in private markets?

‍Investing in private markets can be a game-changer with lots of perks. Unlike the more mainstream public investments, private markets allow you to customize your investments. You can pick and choose based on what suits your style and preferences. There’s also a wide range of businesses and projects you can put your money into, from fresh new startups to established companies looking to grow bigger.

Because private companies aren’t as widely known or as funded as the big ones on the stock market, you could make some serious money if the company you invested in does well. Plus, investing in private markets often means you get more say in how your money is being used.

The Downside:


Although private markets sound great, they’re usually not available to your average joe. Private markets are usually only accessible by rich and high net worth investors. We’re talking ‘Wolf of Wall Street’ big.

But with the onset of tokenization and STOs with IX Swap. We’re changing that.

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What are Private Markets?
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